A blog is a personal website whose main objective is to allow Internet users to easily put various information online in the form of a diary. More concretely, this contraction of the said weblog relies in particular on a dynamic publication tool thanks to which one can efficiently manage the layout of the content: news, links pointing to other sites and blogs, photos… Here is a panorama of what it is necessary to do to create a blog.
CHOICE OF HOSTING PLATFORM
Although the blog is a website, its implementation does not require any advanced computer skills. However, this kind of task can be intimidating when you don’t have the necessary technical skills, not to mention the fact that the options available when starting a blog can quickly become confusing. But in any case, creating a blog is less daunting than setting up an e-commerce site or storefront. Therefore, before the realization of such a project, one must first have an idea as well as a concept based on originality.
The implementation of a blog, whatever its objective, always starts with the selection of the technical platform, which will condition the blog. This choice is far from insignificant and should not be made at random. It should be noted that migrating a blog from one host to another is difficult. That being said, there is no turning back in the event that one has made a bad choice. In general, the choice of the hosting platform is made according to whether it is free or not, the functionalities it offers, the aesthetics of the pages, etc.
DOMAIN NAME SELECTION
The choice of domain name is also one of the fundamental steps in the process of creating a blog. There are two options available to the blogger: either an EMD (exact match domain) or a brand. While the first option is based on the use of keywords and allows the blog to be SEO-optimized, the second is often used to ensure that Internet users can quickly remember the blog.
CHOICE OF TEMPLATE, BLOG CONFIGURATION
Now that we have selected the hosting platform and the domain name, we only have to choose the “Template” that can accommodate our needs and that is likely to highlight the originality of the blog. Depending on the platform selected, the theme can be free or paid. However, to focus on originality, you might as well opt for a paid platform offering original themes that are certainly not used by millions of bloggers. Afterwards, the blog must be configured: permalinks, customization and addition of content, selection of essential widgets and plug-ins.
The creation of an “about” page is particularly essential. This page will in fact be the blogger’s identity card, where the blogger can choose to be anonymous or not. If possible, you might as well display this page in a visible area of the blog.